NORTH BAY BUSINESS JOURNAL EVENT
Impact Napa
Tuesday, August 26, 2008, 8-10:45 a.m., Napa Valley Marriott, NapaBest Places to Work 2008 Awards Reception
September 25, 2008, 5:30-7:30 p.m., Doubletree Hotel, Rohnert ParkBREAKING NEWS
Federated Media gets $50 million investment
Wednesday, April 16, 2008
Oak Investment Partners of Palo Alto is Federated Media's largest investor to date. The company had two previous rounds of smaller, undisclosed amounts.
Federated Media connects advertisers with online media: blogs, Web sites and social networking communities. It currently represents about 150 sites, including Boing Boing and applications within Facebook, MySpace and Bebo.
Its business model is to seek out and publish the most popular sites with compelling content, and match its client list of Fortune 500 companies and advertising agencies with the appropriate site.
Founded in 2005, Federated Media became profitable in the third quarter of 2007. It currently employs about 60, most in its Sausalito headquarters and others in New York, Los Angeles and Chicago.
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